The Effect Of Modern Information And Communication Technology On Customers’ Satisfaction In The Algerian Public Institutions. -a Study Relating To The Electronic Services Quality In The Postal Telecommunication Institutions-
Keywords:
customer satisfaction ; public corporation. ; electronic service ; information and communication technologyAbstract
The study aims to test the relation between communication and information technology and customers satisfaction in public institutions in order to achieve, the aim of it the study has been done by SPSS program to test this hypotheses. The study concluded that there was a moral and positive impact on the relation between information and telecommunication, which means that the increasing of using internet by the public institution and the provision of electronic services led to increase customers’ loyalty and satisfaction. Moreover, emphasis on comprehensive electronic services with its all arrangements and details (security, privacy…). Contributes, with a high percentage, to obtain new loyal customers; the institution shall ensure their loyalty by focusing on keeling up all what is new in modern technology of information and communication.